SeatSideService (now SERV) is a B2B & B2C mobile consumer app. and POS platform that enables sports fans and concert goers to order concessions from arena vendors right from their seats. My good friends from the University of Michigan are the co-founders of the platform and occasionally ask for my help designing marketing materials and displays along with providing user-testing feedback to achieve a leaner UI/UX experience. Download the app and get a hotdog next time you are at one of their various client arenas!