BUICK GNX HMI
Project Overview
The Buick GNX HMI is a concept project focused on designing a high-visual-style, future-forward in-vehicle user interface that still prioritizes ease of use and function. The system was designed around core driving information (ex, speed, range) and key control surfaces (ex, climate, audio).
The Challenge
Create an automotive HMI concept that balances:
โข Bold Visual Craft & Concepted/Adapted Branding.
โข Usability and functional clarity for real driving tasks.
Vehicle / Design Context:
The concept is framed around the 1986 Buick Grand National GNX, used as the โvehicle identityโ to shape tone, styling, and UI personality.
My Role
End-to-end UX/UI Designer for the conceptโresponsible for:
โข Research + Methodology Artifacts
โข Interaction Modeling (flows)
โข Wireframes โ Interface Design โ Final Mockups
Tools + Skills Highlighted
Skills: UX Flow Modeling, Wireframing, UI Craft, Interaction/System Thinking, & Concept-to-Mock Production.
Tools: Figma, Adobe Creative Suite, & Keynote
Process & Approach
Design Methodology + User Understanding:
Defined a design methodology, created a user persona, and mapped a user journey to ground decisions in real intent.
Visual + Interaction Direction:
Developed UI inspiration references to set a cohesive, high-style design language before building screens.
A Flow-First System in Three Experience Areas:
1) Infotainment Display + App Index
2) Interactive Cluster + Audio EQ
3) Interactive GPS + Navigation Display
Key Deliverables
โข Design Methodology, Persona, & Journey Mapping
โข UI Inspiration Boards & Competitive Analysis
โข Completed 3x Interaction Packs (Infotainment, Cluster/Audio, & Navigation)
Outcome / Value
A cohesive HMI concept demonstrating:
โข Strong visual hierarchy and โglanceableโ presentation of driving info.
โข A system-level approach to interaction design through documented flows and screen logic.
โข A scalable UI language across multiple in-vehicle surfaces (Infotainment, Cluster/Audio, & Navigation)
THE WHIP
1986 BUICK GRAND NATIONAL-GNX
AMERICAโS ESSENTIAL G-BODY